Hubble-Bubble in the Chewing Gum Industry: Big League Chew and Licensee Stretch Arguments in Ongoing Trade Dress Suit - The business relationship between Big League Chew Properties LLC (“Big League Chew”), the owner of the well-known Big League Chew brand of shredded bubble gum, and Ford Gum & Machine Company Inc. (“Ford”), Big League Chew’s exclusive licensed manufacturer, soured after Ford filed a trademark application to register rights in the product’s shredded gum configuration....
By: Proskauer Rose LLP
http://dlvr.it/TLzb6m
